long queue outside uob branch
Tiang Sin Foo

Understanding Suerly Part 2: Why Suerly?

Paying off a loan can be a life long process and when people apply for one, they would apply from multiple lenders hoping to land the best deal.
But applying for loan is manual and time consuming, and with limited window they have to solve their financial needs, loan applicants don’t have the time to make an exhaustive search.

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woman-using-smart-phone
Tiang Sin Foo

Understanding Suerly Part 1: What is Suerly?

This is Part 1 of a 2-part series on Understanding Suerly. In this post, I want to focus on some fundamental elements of Suerly. What is the value proposition? And how does it distinguish itself from other products in the market?

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